Tragically, Bev's father's health took a turn for the worse, leading to his admission to a hospital in their hometown, preventing his return to her home. This heartbreaking experience, however, ignited Bev's passion for a career path that would alleviate stress, offer guidance, and provide essential services to families, all at no cost to them. With a background in business, Bev recognized that her mission to support families through the senior living decision-making process required a comprehensive understanding of the industry.